Fueling small-town retail dreams—with strategy, purpose, and heart.
You don’t need to do more—you need to do it differently.
Retail Rituals helps boutique owners like you build thriving, profitable businesses through simple systems, powerful mindset shifts, and community that actually gets it.
I'm beyond excited to have you join me in this special corner of the internet – a place where small-town dreams take center stage and where your journey to retail success starts unfolding.
As a boutique owner for over 15 years, I firmly believe in the magic of every entrepreneur, especially those who are crafting their stories in the heart of charming small towns. No matter where you are in your retail journey, you’ll leave here with the tools and confidence to lead it forward.
Let’s build your business together.
You’ve already done the hard part—you built something real. A store that feels like you. A business that means something to your town.
But lately, it’s been feeling heavier than it should. You’re spinning too many plates, working too many hours, and wondering if you’ll ever find your rhythm again.
That’s where I come in. I’ve spent over two decades in retail—on sales floors, in backrooms, at buying shows, and behind my own counter.
Now I teach small-town retailers how to grow on purpose: with systems that simplify, coaching that clarifies, and rituals that reconnect you to the reason you started in the first place.
This is retail done differently—steady, sustainable, and true to who you are.
